Leveraging Experience—And A Desire to Win
The story of Plan4Demand's founding is not your average start-up tale.

In fact it's the culmination of persistent focus by a core team of individuals, headed by Lisa Kustra, who spent years building a series of profitable, scalable consulting organizations from the ground up, before setting out to pursue their own vision.

Achieving Together
Plan4Demand's history dates back to 1996, when Lisa and her team, then managers with a $500-million global IT consulting company, founded the organization's first ERP division and grew revenue from $0 to $74 million in less than three years, systematically building seven business units and more than 20 industry partnerships spanning the SCM/CRM arenas.

On the heels of that success, the team was then tapped to launch a B2B spin-off for the company. Leveraging their already proven strategies, they built a consulting workforce of 280 resources within just six months and posted revenue of $6.2 million in their first year.

Taking Ownership: Launching Plan4Demand
In 2000, Lisa and her management team decided it was time to channel their knowledge, experience, and passion into their own company—Plan4Demand.

With their high-profile track record and a deep understanding of how supply chain processes can truly maximize IT investments, Lisa and her team rapidly crafted a business plan and secured $3.5 million in venture capital within just 90 days from three investment firms: Draper Triangle Ventures, Mellon Ventures, Inc., and Stonewood Capital Management.

Then Plan4Demand was off and running.

Employee/Owners Committed to Your Success
Today, Plan4Demand has built a global base of satisfied clients—30% of which number among the Fortune 1000. Understanding our history is key to appreciating the level of commitment that permeates our company. It's important to know that Plan4Demand remains a majority employee-owned firm. And for many of us, P4D represents a lifelong dream—to drive the success of our own company by providing exceptional results for clients like you, based on the lessons we've learned through many successful years in business together.

This is the motivation behind every opportunity we pursue and behind our nonstop commitment to providing the best possible results for your business.

It's the essence of Plan4Demand.