Consumer Goods

Consumer Goods organizations are faced with a growing number of problems that make their supply chain needs unique. Many companies now have very complex manufacturing strategies and supply networks that are more global in nature and rely more on flexibility and postponement. They are under constant pressure to reduce costs while not sacrificing service levels, yet in many cases, these service levels are also under pressure to improve. All of these dynamics are happening in the face of very volatile and unstable demand conditions, thereby making the ability to plan and predict inventory needs difficult for even the best planning organization.

Clients in this space have to adjust their supply chain thinking to encompass not only Demand Fulfillment activities, at lower costs than ever before, but must now begin to leverage these capabilities to encompass the demand generation side of the business. Tactics such as CPFR, trade and promotion optimization, demand sensing, and re-invigorated sales and operations planning processes are required to help drive results.

Plan4Demand helps our customers with key initiatives in areas such as: